Survival, Shelter, Fire, Water and Food This type of ploy to dup the public into thinking that only more cash funneled in cancer research will bring about a cure, when in fact they know all along these billions of dollars donated just keeps the advertisers seeking more funds for research. The ever elusive cure continues to elude those researchers just so the money keeps flowing in. Then again maybe there really is a magic pill out there? But, it just maybe hidden behind a veil of secrecy just so the money train keeps right on rolling along. If the medical community, the media, the insurance industry and even the pharmaceutical industry were really serious about cures for all these dreaded diseases they ought to focus on educating the public on all the forms of authentic medical cures that are already available, inexpensive, and right under our noses.